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Business Launch Prep School
Module 1: Discovering Your Target Audience
Module 1 Workbook
God's Word In Your Business
Target Audience vs Soulmate Client
Market Research
Google Appointment Scheduler
Intergrating Your Calendar To Calendly
Discoverying Your Target Audience Quiz
Module 2: Developing Your Signature Program
God's Word on Serving Others
$10K Journal Assignment
Creating Your Signature Program
Features vs. Benefits
Pricing Considerations
Rules of Content Creation
Types Of Content For Your Course
Learning Management System (LMS) Considerations
Developing Your Signature Program Quiz
Module 3: Sales Basics
God's Word on Sales
8 Steps of Sales
Creating Your Pitch
Pre-Qualifying Prospects
Program Application Via Calendly
Linkedin Leads Attraction
Follow Up
Discovery Call
Handling Objections
Closing The Sale
Sales Basics Quiz
Module 4: Sales Pages And Payment Gateways
God's Word on Sales
Contracts
Sales Pages
Payment Gateways
Payment Options, Finance Charges, and Debt Collection
Module 5: Client Experience
God's Word On Customer Service
Pre-Onboarding Process
The Onboarding Process
Offboarding Process
Gift Giving
Building An Exclusive Community
Exclusive Community Assignment
Discoverying Your Target Audience Quiz
What should your market research reveal to you?
3-5 emotions, desires, and phases.
The problem they want solved.
Information I can use in my marketing.
What is the difference between a target audience and a soulmate client?
A target audience is a group of people you are marketing to; a Soulmate client is a single person you are marketing to.
They are the same and can be used interchangeably.
What is the fastest way to discover your target audience?
Search the SBA database and find people who may need my service.
Look at me before the transformation, then take note of the details like the demographic, problem, and financial status.
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