6 Top Factors When Choosing An Online Course Platform

6 Top Factors When Choosing An Online Course Platform

You’re looking for an online course platform for your signature program, but you don’t know where to start. Here are 6 top factors when choosing an online course platform you need to consider when making a choice.

Is the online course platform affordable?

As a startup business owner, your coins are tight. So you have to be mindful of the investments you make. It’s not wise to go for expensive options until you have consistent revenue and cash flow to support them. Look at platforms with free trials or free to start so you can test them out. Also, look at venues with online course platforms included in your fees. Thinkific has a free plan that allows you to have one course. The upgrade is affordable and robust. You can try the Pro plan for 30-days free and cancel anytime. 

Does the online course plaform integrate well with other apps?

Choose a platform that allows you to integrate with other apps and payment gateways, including Zapier, seamlessly. You’ll need to attach your newsletter, payment gateways, and more to your online course platform. You need the online course platform to have good relationships and be compatible for ease of use for both the client and you.

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What kind of support or customer service is available?

Customer service and support are critical. Many platforms have better customer service for paid members. However, many also have support groups. The support groups can be more helpful than the help desk. You need to be able to reach out for help and get a response in a reasonable amount of time, as well as offer suggestions for updates.

How easy is the online course platform to use?

The platform you use needs to be easy to set up, manage, and utilize from both the client and admin standpoint. Good platforms allow you to offer content in various ways, such as video, text, multimedia, quizzes, and so much more.

What are the reviews?

Check out client reviews. If you see anything below a 4.0, look for better options. 5.0 is nearly impossible, but anywhere between 4.0 and 5.0 is good. The company works hard to offer competitive pricing, stays up with market trends, and cares about the client’s experience and needs. The platform you use needs to be easy to set up, manage, and utilize from both the client and admin standpoint. Good platforms allow you to offer content in various ways, such as video, text, multimedia, quizzes, and so much more.

How long can you remain on the platform before you grow out of it?

Choose a company you feel comfortable staying with for a while. Unless you are a proven sales ninja in the specific industry in which you are creating a course, it will take you some time to outgrow the platform you choose. So, pick one that you can grow. Moving platforms is necessary from time to time and is also a giant pain in the butt.


Let’s recap.


Look for affordability, integration capability, support and customer service, ease of use, client reviews, and longevity when considering your online course platform for your signature program.

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Published by Rolande Sumner

Rolande S. Sumner is a retired US Army veteran and the CEO & Founder of Life After Service Transitional Coaching LLC®. Rolande enlisted in the US Army National Guard in 1995 and retired in 2015. During her career, she was an Admin Clerk, Heavy Vehicle Operator, and Human Resources Manager. She served as both a traditional National Guard Soldier and as an Active Guard/Reserve (AGR) Soldier; and stationed in Massachusetts, South Carolina, and Afghanistan. She is an Associate Certified Coach (ACC) via the International Coaching Federation, a Certified Professional Coach (CPC) and Energy Leadership Index Master Practitioner (ELI-MP). Rolande is also one of the bestselling authors of Behind The Rank, Volume 3.

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